One of the biggest pain points with financial advisor marketing is that it’s often a financial advisor in charge of the marketing. In fact, you may have landed on this blog because you’re an advisor spearheading the marketing for your RIA – whether it’s by choice or...
Before the debut of Google Search in 1998, people found a local financial advisor through analog means – white pages of the phone book, seeing signage while driving around, or, more likely than not, referrals from friends and family. But, as Google and other search...
